In the past 15 years, clothing production has doubled, but more than a third has decreased its usage. Though the manufacturing cost is low and meets customer demands, the fast fashion business model is unreliable.
Once Atacama Desert was known for majestic volcanoes and salt flats. The recent picture of this desert has shocked people across the globe. The Atacama Desert houses more than 59,000 tons of clothes. The contemporary approach in the fashion industry to producing and selling clothing is unsustainable.
The Circular Economy will transform the apparel industry as the system is restorative and regenerative by design. From businesses to society and the environment, implementing this systematic approach will benefit everyone.
The three fundamental steps in this approach include designing out waste and pollution, keeping the products or materials in use and natural system regeneration.
The negative impacts of the fast fashion business model
It is highly impossible to perform clothing production without water, energy and chemicals. Producing a pair of jeans necessitates at least 4000 litres of water. This is the average amount of water an individual would drink in half a decade. Water wastage across the globe increases water stress.
Many garment supply chains have violated labour laws in certain countries. There is little to no improvement in low-income countries. Still, low wages, child labour and hazardous working practices exist in those countries.
Decreased production costs and unreliable demand forecasting led to a considerable amount of cloth production. It implies that most clothes produced are never worn and thrown away. In this way, unused clothes pile up and exude toxins into the environment.
Lately, consumers expect brands to take responsibility beyond revenue and profits. Overconsumption in the fashion industry urges brands to make changes on the supply side. Fashion waste is transformed into resources with the Circular Economy.
The linear economy system doesn’t follow any sustainable principles, and the system has many restrictions. Clothing brands are reducing production costs to make products cost-effective in the market. Cost reduction can result in quick production allowing the brands to manufacture new collections every season. In this approach, the quality of clothing reduces and triggers environmental pollution or waste production. The circular model can eradicate many negative impacts of the traditional approach.
Changes after the implementation of circularity in the fashion industry
The apparel industry will undergo a major transformation with circularity. Moreover, this system approach allows manufacturers to design clothes with high durability. Continue reading to understand substantial changes in the textile business.
- Consumers may rent apparel
- Better demand forecasting will control the oversupply of clothes
- People will prefer clothing repair rather than purchasing new outfits
- Clothing manufactured using recycled will be more common in the market
Perks of circular business models
Raw material extraction is exceptionally high in the linear economy system, but circularity in the textile business assures material savings. Though the material demands will heave in future due to population growth, the circular business model demands low material needs.
You can expect employment growth after implementing circularity in the fashion industry, and as per the world economic forum, empowering circularity with proper rules and labour market organization will increase the demand for local employees in entry-level jobs.
Now is the right time to make substantial changes in the fashion industry. Trivial changes in your wardrobes and closets are the signs of major industry shifts. The growing awareness among buyers, clothing brands and governments in every country will revamp the textile business in a good way. Following the circular business model in the textile industry can protect workers and the environment. If you want to buy, you want to live out the life of that Bridgerton fantasy. Visit wonderlandbylilian.com for more fashion collections and shoes.
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